Muhlherr Design Consultants
Social Media Campaigns
Digital communications has become increasingly important, and I had the opportunity to contribute to campaigns that pushed the boundaries and set the bar for Schlumberger. My role as Marketing Strategist for several business units enabled me to concentrate on projects that made a real difference in the customer's perception of the Company, and opened doors for other creatives to follow.
Smith Bits | #eatsrock4breakfast
The purpose of this tongue-in-cheek social media campaign is to create a unique persona for the company’s employees and for their product—drill bits. Competition is fierce in the North America Land marketplace, and the ability to stand out from the crowd is vital. This is the first phase of a 3-part campaign. It was launched on LinkedIn in April, 2021.
Agape | Housing campaign
Agape is a non-profit organization working to improve community in a neighborhood predominantly rental properties and empty lots. The video was used as an educational piece in order to educate renters on the fact that they could actually own their own home. Agape members went door-to-door in the neighborhood.
M-I Swaco | Technical expert videos
Made for social media, these 15-20-second videos were meant to be easily shared via LinkedIn and other social media channels. when clicked they would take the viewer to a longer version on the Schlumberger website.
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